How to use the audience’s feedback to write a news report
In the world of communication and journalism, innovation has changed the way news reports are written and consumed. Several digital platforms, social media websites and news websites have the readers to show how much they like the news story, to share with their friends and to leave the comment after reading it. In this digital era, the computer system record and aggregate the views and made publically visible how many time this particular article has read. These days, the audience’s feedback has changed the several stages of news production. Moreover, it also influences how the journalist select, process and writes the news report. In this article, we will review how the journalists use the audience’s feedback to write a new news report.
Reader’s comments can provide valuable feedback.
In this modern world, news organizations permit their users to leave comments on the recent news stories. These comments often become a forum for debate, either political or religious. However, most news organizations don’t bother the comments of the readers. But according to the Researchers University of Missouri School of Journalism, they may pay more attention to what their readers say about the news stories.
How to use the audience’s feedback to write a new news report
There are some factors that let the journalists to monitor and integrate the audience’s feedback from website comments and micro-blogging social site Twitter in their news reports. According to a survey in the USA, one study found that the personal attitude of journalists toward incorporating audience feedback and organizational policy in the news, as well as how much skills and knowledge they need to use their feedback in the news reports, affect their intention and consequently their definite use of, audience feedback in their editorial choices. There are four main elements that play a crucial role in writing news writing. The journalists use audience feedback while they write all these key elements of the news report.
- There is no news story or report without the facts. If you don’t use it, it will become an opinion or a simple article. Read the reader’s comments about these facts that he mentioned and check them and integrate them if it matches your story. People don’t expect from you to share your personal opinion over facts.
- When you write a news report, the context of the report answers the question, why should I read this story? For a news writer, context helps you to decide what the readers want to know. Context provides the circumstances surrounding the facts of your story. When you are writing a report, read the feedback and research what people say about these topics and quote their opinions that will show the circumstances surrounding the facts you are going to write.
- The impact is the third element that you should take into account when writing a news report. Audience feedback helps you to write what people want to read, not what you want to write. But its story should be based on facts, and that has a positive impact.
- There is no secret that news reporting can evoke the emotion of the audience, and emotions foster a communal feeling. If you are going to write on a sensitive topic and you have read audience feedback, then be careful. Draw a fine line between hard and cold facts and emotional heartstrings while writing a news report.
Author: Vicki Lezama